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New study shows unhealthy food advertising continues to disproportionately target consumers of color

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Close Up Scientist using microscope in laboratory room while making medical testing and research

U.S. food and beverage companies disproportionately target Black and Hispanic consumers with advertising for high-calorie, low-nutrient products, including candy, sugary drinks, and snacks, according to a new study by the Rudd Center for Food Policy & Health at the University of Connecticut. The millions they spend on this targeted marketing contributes to inequities in diet-related diseases heavily affecting communities of color, including heart disease, obesity, and diabetes.

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